Mission & Values

Episode 1

The Mission and Values of Zapier

Wade Foster, CEO and Co-founder of Zapier, shares insights on how to manage culture in a startup with a 100% remote team.

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We’re just some humans who think computers should do more work.



Leave your ego at the door, the greater good of Zapier customers, partners and teammates are more important than any one of us.

Be Resourceful

Default to action, have an impact, find what you need, be fearless.

Be Transparent

Explicit not implicit, share what you’re working on, don’t hoard your work, seek feedback.

Pay Attention to Details

The difference between good and great is the little details.


  • How values help assess culture fit during hiring
  • Slack, bots, AI, and automation going mainstream
  • Build empathy, internally and externally, with customer service
  • Team building on remote teams
  • Wade’s biggest mistake at Zapier
  • Unlimited vacation policies at startups
  • How software tools effect communication
  • Asynchronous vs synchronous communication
  • Augmenting core values with internal team-specific values
  • How to get actionable feedback


  • See over 600 apps you can automate on Zapier
  • Zapier’s about page
  • Zapier Product designer, Stephanie Briones, mentions the core value “default to action” on the Invision Blog
  • See available roles on Zapier’s jobs page

Read this interview as an article on Medium.


Recorded: March 7, 2016
Host and editor: Bryan Landers
Theme song: “Dum Dee Dum Dum Dee” by Shane Endsley